The well-known American apparel shop, Old Navy, which has been owned by Gap since 1993 and was formed in 1994 and has since developed 1,106 sites and has a revenue of $4 billion as of 2019, has recently announced a cooperation with an Ethereum-centric blockchain NFT Bored Ape Yacht Club (BAYC).
Old Navy has published Bored Ape Yacht Club (BAYC) T-shirts on their website as part of a new agreement. On the Old Navy/Gap website, the shirt features BAYC #7285 on a grey T-shirt. The shirt is currently priced at $18.99.
Photo from CryptoBroNYC.eth Twitter post
This T-shirt was developed in partnership with Old Navy and BAYC. What’s fascinating about this is that BAYC #7285 does not appear to be held by Old Navy at first glance. According to The Bored Ape Gazette, the owner appears to be the Twitter account @dora and dolly. Typically, licensing rights are held for the owner of the individual NFT on the blockchain. So, in this case, @dora and dolly are either Old Navy or have been repaid for this specific bargain.
The post BAYC and Old Navy Collaborate on New Apparel first appeared on Next NFT Drop – Get in Early, Get out Big!.